The Well by Elizabeth Jolley and Relationship of Hester...

The Well by Elizabeth Jolley and Relationship of Hester and Katherine Hester Harper is a lonely, single lady in The Well. It was her loneliness, lack of love and need for companionship that made her bring Katherine home. She did not have a life of her own. Katherine was an unloved child, who had already been rejected by people in her country until she luckily met with Hester. Katherine formed a close relationship with Hester, and soon realised that Hester was quite fond of her. Katherine fulfilled all her requirements, and Hester believed that it is the beginning of a secure and loving relationship. Hester spoiled Katherine and made her life incredibly comfortable; she did not want to ever let go of her. Katherine was†¦show more content†¦You are also reminded, that Katherine’s past and true identity are still not revealed. Katherine influenced Hester enormously in many ways, and always had complete control of every situation. Hester always treated Katherine with a loving generosity. She was a submissive and repressed character and the obvious isolation from the world resulted in her gripping to the friendship of the young, full spirited Katherine. Hester did not want to lose Katherine, this was due to her past experience where Hester faced the fact that Miss Herzfeld, the governess whom she loved and thought she possessed had belonged all the time to her father. By facing this she also knew that when the time came she would also lose Katherine. Hester did not want that to happen, so she always bought new things for Katherine, â€Å"†¦I like you to have pretty things, especially if they are of good quality†. She thought that by buying things for Katherine she could convince her to stay. Hester soon decided to sell the farm, she planned to live off her capital and travel to the hotels in Europe with Katherine. She was tired of looking after the farm, and only wanted what was best for the both of them. Things changed when Hester’s money disappeared, and appeared to have been stolen by a man called Jacob, who Hester

International Marketing For Potential Foreign Market Essay

LO1: Understanding the concept of international marketing for potential foreign market: To: International Marketing Director From: Adopting the International Marketing Approach Subject: Internationalization of Hilfiger Date: (AC 1.1) Why Hilfiger Have to develop international marketing International marketing is a most renowned concept in today’s globalized world. It is the application of marketing principles in more than one country. Hilfiger should develop international marketing for the following reasons: New revenue potential: New market share will indeed generate more profit. If we are able to successfully introduce our product in other countries then it will help us to grab more revenue potential. Since clothing is one of the basic needs as well as luxury so international marketing is not be too risky for us. (Anon, 1978) Learning a new culture: International marketing is crucial in learning a new culture. If our company go for international marketing then the company will experience and learn the culture of that country which may cost us. Because we may produce some products which may fail but this will help us in long run to go for another market of same nature in a very cost effective way. The experience of our company in dealing with a new culture will increase. (Anon, 1978) Diversifying company Markets: When a company go internationalized then the market is diversified. So it reduces the risk of any slow down or shut down of a specific market due to anyShow MoreRelated4 Phases of International Marketing Involvement664 Words   |  3 Pagesinvolve in international marketing, they have to do study and analysis of market potential in the country they interested to do business so that they can decide the level of involvement they would like to commit. 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International Marketing and Trade Research follows the very same path as domestic research, only that there are a few more problems that can arise when entering the international market. Customers in international markets may have very different customs, cultures, and expectations from the same company than those in their own mother country. In this case, secondary information mustRead MoreThe Cultural Differences Of International Marketing1255 Words   |  6 PagesHaving examined the notions of Consumer Ethnocentrism and Country-of-origin effects, we can assume that nowadays the job of a marketer has become quite difficult. International Marketing is very challenging since the key to success is hidden behind the ability of a marketer to adapt rapidly to the changes that a multicultural marketplace entails. Today’s managers of global firms must deal with many obstacles in order to ensure the interests of their businesses in other countries (Research Methodology

Advanced Human Resources Trends and Challenges in modern business environments free essay sample

Imagine an organization in the high technology area of wireless. The market dynamics are very high due to the impact of the technology. This calls for strategic changes in business on a constant basis. In this environment a misalignment between the organization direction and human resource direction can be fatal. This can be demonstrated by taking a case study of the technology change. Second generation technologies in mobile communication dominated the scene for a decade. Gradually there was a change in the way consumers used the services. There was more emphasis on the data services than the traditional voice services. A firm working in developing these technologies easily picks up these indicators from the market and the industry bodies. The business is also aware of the future changes with third generation mobile technologies. However in this case, the human resource department is totally unaware of the changes and the future direction. We will write a custom essay sample on Advanced Human Resources: Trends and Challenges in modern business environments or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page This has direct impact on the way the resources are picked and trained. Without the strategic direction, the organization still has and continues to grow the resources to tackle the second generation technologies, which is the current market requirement. When the new technology arrives, the organization has to transform almost fully within a short time. If the human resources department was proactive, it would have picked up the business directions. This would have directly impacted the type of resources that they would bring into the company. The new recruitments would have skills necessary for the current requirements as well as to move to the new technologies. The organization would be better equipped and would be able to move faster. Although the above example is a simplistic illustration, it is an indication of how much human resources can impact in the modern business environment. The role and importance of human resource management have changed over the years. From the traditional role of recruitment and retaining employees, the function now looks at a broader spectrum of activities in an organization. In line with the expanding scope, the function has increasingly become a strategic unit in organizations. In the current business environment which is characterized by dynamic changes and speed of decision making, human resources has been effectively used by successful organizations to bring about competitive edge. This is more relevant in an age when intellectual capital is considered to be the most important competitive advantage. This paper looks at the different aspects that influence the role of human resource management and the different functions that it has to perform in the current business environment. It also looks at the key trends in human resource personal in the current environments and its impact. Human resources have greater responsibility of ensuring that the organization is able to attract, retain and contribute to the growth of the firm. It now needs to understand the business need and ensure that the organizational talent level is aligned to achieve the business goals. Leadership development is another key area where human resource is increasingly seen to provide initiative in an organization. Further, the paper tries to identify key challenges that arise due to the new business and working environment. From managing limited teams in single location, human resource department now deals with multi-cultural environment with different perspectives and ways of working. Diversity can now be put to the advantage of an organization instead of creating hurdles in working closely. Innovativeness of a firm now could be based on diversity. This illustrates how the function now needs to adopt new tools, strategies and techniques for effectively carrying out their activities. With increasing number of acquisitions, mergers and consolidation in the market in most industries, creating the best team out of the different cultures, work environments and practices is an ongoing challenge to the human resource development. It must ensure that the productivity and availability of talent is consistent when organizations go through such major changes. It must also ensure that the underlying DNA of the organization that enabled it to be successful is not lost when such changes occur. Further challenges for the companies in the knowledge economy can come from aspects such as population growth. It is imperative for organizations to look long term, predict the gaps in talent pool that might arise and proactively prepare for it. While there are already different solutions available, it is necessary for organizations to adopt those solutions that fit in the organization’s culture.